These standard keys are used for selling games through retail or digital platforms. They allow users to redeem games into their Steam library but restrict gameplay until the official release date.

Also known as Beta Keys, these keys provide early access to games. They are ideal for beta testing, press releases, and giving influencers early access to your game.

These keys are used internally, primarily for developers not in the Steamworks partner group. They are crucial for testing and refining game elements before the public release.

Strategically using different types of Steam keys can significantly enhance game exposure and user acquisition. Proper management of these keys is essential to maximize their benefits. This includes distributing keys to the right audiences, tracking their usage, and ensuring they are not misused.

For more insights and to streamline your key distribution, consider using KeyRedeem.